Picture Postcard Workflow

The "Picture Postcard Workflow" (often referred to as PPW) is a color correction method devised by Dan Margulis.


Simply said, PPW is an effective way to enhance a photo's color and contrast. Its steps aim to correct color cast, improve contrast, enhance shadow and/or highlight detail, increase color and color variation, and sharpen.


For those who want to learn it, there is:



As you may understand, I am enthousiastic about everything related to this Picture Postcard Workflow. It helped me tremendously to become a better retoucher. And furthermore, I spent a lot of time studying, exercising and acquiring the various techniques.


Click here to see the results of applying the PPW and related techniques to my own photos.



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